Server-Side Media Pixel Tagging

January 13, 2022 First party data, Server side tagging, Tag Management System MP Social

Rethinking advertising pixels: Unlocking the full potential of your customer data with server-side activation

Digital marketing emerged as an effective channel for brands to reach out to prospective customers in the 21st Century. Cookies helped understand user behavior on a […]

January 7, 2022 Data Privacy Compliance, Server side tagging MP Social

Achieve privacy compliance and improve site performance with server-side tagging

Brands have suddenly found themselves in a quandary to keep up with the rapidly changing data privacy landscape. During most part of this millennium, privacy compliance […]

November 26, 2021 Data Privacy Compliance, Data security MP Social

Status of data privacy laws across the world

It would be an understatement to say that the growth of the internet and the world wide web has had a profound positive impact on access […]

September 2, 2020 Data Privacy Compliance, Data security, First party data, Posts, Tag piggybacking, Third party trackers, Website performance Puneeth Rajanna

Advantages of Server-side tag management

The cookie landscape is eroding and adblockers are on the rise! Client-side tagging will soon get extinct and the other side of the tunnel indicates the […]

February 19, 2020 Tag piggybacking, Website performance Puneeth Rajanna

TMS with Server-Side media pixel tagging

Server-Side media pixel tagging is the way to go about implementing all your media tags and pixels. A server-side tag manager is the minimum viable product […]

Tag Archives: Server-Side Media Pixel Tagging