Tag Archives: google tag manager

July 15, 2022 Marketing Analytics MP Social

Consent Mode and Google Analytics 4

Many users assume that consent mode is Google’s attempt to provide a legally sound consent solution for the many regulations that one could be required to […]

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August 10, 2021 Learn Server-side tagging Puneeth Rajanna

Simplify and power-up GTM server-side tagging with your existing data layer

Google Tag Manager (GTM) responded immediately with a server-side integration when browsers started restricting marketers. This is a great move for those using any of the […]

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