Attention all Shopify store owners and digital marketers! Have you been having trouble accurately tracking your customers’ behavior across multiple devices and channels? Are you fed up with relying on third-party cookies and losing valuable customer information? Look no further, Magic Pixel is now available on the Shopify App Store and is a game changer for any Shopify store owner or digital marketer. Just look for Magic Pixel Shopify Extention.

This detailed tracking and customer data platform includes server-side tracking, first-party identity, accurate attribution, and a customer data platform in a single package. You can easily track your customers’ behavior, analyze their data, and make informed marketing decisions with Magic Pixel. We’ll show you how to install and use Magic Pixel Extention on your Shopify store in this blog post.

What have we prepared for you?

Magic Pixel’s server-side tracking is one of its most significant advantages. You can track your customers’ behavior across multiple devices and channels using server-side tracking rather than relying on third-party cookies. This means you can get a complete picture of your customers’ journeys and make informed marketing decisions.

Magic Pixel also provides first-party identity, which allows you to collect and analyze customer data from your website. You can ensure the accuracy of your data and avoid losing valuable customer information in this manner.

Another crucial component of Magic Pixel is accurate attribution. With accurate attribution, you can identify the channels that are driving the most traffic to your store and optimize your marketing strategies accordingly. This allows you to maximize your marketing budget and increase your return on investment.

Finally, Magic Pixel offers a customer data platform that allows you to collect, store, and analyze your customer data in one place. With a customer data platform, you can segment your customers based on their behavior and demographics and create personalized marketing campaigns that resonate with your audience.

Magic Pixel is now available on Shopify App Store
Magic Pixel is now available on Shopify App Store

How to do it?

Step 1: Install Magic Pixel on Your Shopify Store

Installing Magic Pixel on your Shopify store is quick and easy. Follow these simple steps:

  1. Log in to your Shopify account.
  2. Go to the Shopify App Store and search for “Magic Pixel.”
  3. Click on “Add app” and follow the on-screen instructions to install Magic Pixel on your store.

Step 2: Set Up Server-Side Tracking

Once you’ve installed Magic Pixel on your Shopify store, you’ll need to set up server-side tracking. This will allow you to track your customers’ behavior across different devices and channels without relying on third-party cookies. Follow these steps:

  1. In the Magic Pixel app, go to the “Server-Side Tracking” section.
  2. Click on “Add Domain” and enter your website’s domain name.
  3. Follow the on-screen instructions to set up server-side tracking.

Step 3: Configure First-Party Identity

Now that you’ve set up server-side tracking, you’ll need to configure first-party identity. This will allow you to collect and analyze customer data directly from your website. Follow these steps:

  1. In the Magic Pixel app, go to the “First-Party Identity” section.
  2. Click on “Configure” and follow the on-screen instructions to set up first-party identity.

Step 4: Set Up Accurate Attribution

Accurate attribution is crucial for identifying the channels that are driving the most traffic to your store and optimizing your marketing strategies accordingly. Follow these steps to set up accurate attribution:

  1. In the Magic Pixel app, go to the “Attribution” section.
  2. Click on “Add Attribution” and choose the channel you want to track.
  3. Follow the on-screen instructions to set up accurate attribution.

Step 5: Create Segments and Personalize Your Marketing

With Magic Pixel’s customer data platform, you can collect, store, and analyze your customer data in one place. This allows you to create segments based on your customers’ behavior and demographics and personalize your marketing campaigns accordingly. Follow these steps:

  1. In the Magic Pixel app, go to the “Customer Data Platform” section.
  2. Click on “Create Segment” and choose the criteria you want to use for segmentation.
  3. Follow the on-screen instructions to create your segment.
  4. Use your segment to create personalized marketing campaigns that resonate with your audience.

As you can see, Magic Pixel is a must-have app for any Shopify store owner or digital marketer. With its comprehensive tracking and customer data platform, you can easily track your customers’ behavior, analyze their data, and make informed marketing decisions. Follow these steps to install and use Magic Pixel on your Shopify store, and take your marketing strategies to the next level!