Data Governance

This feature enables you to govern, audit and make your organization compliant with regional privacy laws as in CCPA, GDPR, PIPEDA to name a few.

  • Providers – Every provider that your marketing team builds a relationship with for your specific marketing needs, it comes with KPIs and data requirements to be shared with, Based on the contract written this relationship can be considered a sale of user data by your legal and privacy team.
    • When you configure a provider you can have an authorized user or user group to declare any provider relationship as whitelisted (Not a Sale) or blacklisted (A Sale).
  • Timeline