Transparency in customer preference management and augment data audits.
Use tags to identify user preferences of ‘do not sell’ and backlist vendors at the click of a button. Keep your data records updated with such information, avoiding repetitive checks. Use this data to avoid unawareness of user data preferences and avoid legal hassle and penalties.
Simplify legal and related approval processes between whitelisting and suppression. No new code logics each time. Stay notified about the new preferences.
Alarms and triggers in-built into the tag management system alerts you of the anomalies, ahead. Meet data governance audit deadlines with quick action. Deeply enquire into who, when, and what about tags and any intrusions. Don’t wait until the last day of audit timelines.
Novice or expert tag managers are guided by the tool time and gain to adhere to data privacy compliant coding standards. Visibility into data elements, flawed scripts help you proactively rectify tagging and firing mishaps.